According to Big Mouth Marketing, more than 2.4 billion people use the Internet every day, and of those, 90% have contacted a company online in the last 12 months. Not only does a business website give your business more authority, but it also is your 24/7, low-cost customer service rep. Having a website is a MUST for mortgage brokers these days. The most basic website should have at a minimum these three pages: Home Page, About Us Page, Contact Page. We’ve broken them down for you and outlined what to put on each page:
Home Page
- Logo and Brand Identifiers
- Introduction to Your Business
- Your Features and Benefits
- Site Menu
- Call to Action Button- can be “Contact Me,” “Learn More,” “Click Here,” just start with an action verb that you want visitors to take
About Page
- Team Member Bios
- Company History
Contact Page
- Basic Contact Information: Phone Number, Email Address, Bonus- link all of your social channels for further engagement
- A Contact Form
- Business Address
- Hours of Operation
Other good pages to include on your website are an FAQ page, a blog, and customer testimonials. For more website help, see our blog post "Key Elements of Your Small Business Website." If you're ready to get started with creating your website and need a solution, check out our website partner Wix. It is user-friendly and affordable.
Want more marketing tips for Brokers? See our Broker Marketing Resources Page. Are you a broker? Check out our Broker Program.
Make this year your best year yet with our Broker Digital Marketing Toolkit!
Related: Brokers: Generate More Deals with Our Free Template , 3 Content Emails for Brokers to Use this July 2020
